Today I will discuss with you about some important words which are used on search engine optimization world. After knowing this, you will have enough idea about White Hat Seo . I give it below beautifully.
Outbound link:Outbound link is opposite of back link that means having other sites link in your site. Outbound link also known as outgoing link. This also inside white hat SEO.
1) White hat SEO: If you does SEO without breaking the guidelines or policies of search engine, then this kind of optimization known as white hat SEO. Among this guidelines or policies the most important policy is build your website which is helpful for human not for search engine. Other policies are back link, link popularity, keyword research, link building etc. White hat SEO is known as Ethical SEO. White hat SEO can be called as a life of search engine optimization.
Back link: If your site link having in another site, is back link for your site. This link can be the link of your site homepage or another page. Back link also known as incoming link or inbound link. This inside white hat SEO.
Keyword: Keyword is a index word, subject word, Topic title, describing gathering information. A word which is the main capture of a document. Basically the original meaning is short term through a combination of a lot of big things. It becomes more difficult for me to represent this in front of you without telling only by writing.
Internal Link: It is the link of other page in another page of your own site. This is very important. Like, if your site has a series of tutorials then add anchor text at previous page to go next page. It will work as back link for your site. It will increase the page ranking. In Wikipedia site you will see in every line they add many links.
Keyword Density: A particular keyword how much uses in a page is known as keyword density.
Link Popularity: This for to figure out the standard of a site, it depends on quality inbound link (back link). Depending on this link popularity search engines have made their algorithm that where it should be showed in search engine results page (SERP).
We will know about black hat seo in our next post. See you again. Thanks!!
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